Optimization of your article HTML title is the first step of search engine optimization, and should not be ignored!
Most important: Using your keyword in the HTML title. It does not matter if you use only your keyword or your keyword with a combination of other words.
Some Examples:
- <title>Your Keyword</title>
- <title>Your Keyword With Other Words</title>
- <title>Words With Your Keyword</title>
Aas long as your keyword is in the title, this part of a search engine's algorithm (like Google) will be taken care of. If you use the ‘Words With Your Keyword’ version, however, make sure not to use more than two or three words before your keyword. In other words, do not use ‘Lots And Lots Of Words And Phrases Before Your Keyword’.
Changing The HTML Title Of Your Web Page
If you’re working with static HTML on your site, you simply need to edit the title section of code. Your code probably looks something like this:
<html>
<head>
<title>Your Title Here</title>
…and so on.
You will want to change the code like this:
<html>
<head>
<title>Your Keyword</title>
How To Make The Change If You’re On WordPress
If you’re optimizing the HTML title of your homepage, you will log in to your WordPress admin and then go to ‘Settings’. You will then change the ‘Blog Title’ to ‘Your Keyword’.
If you’re optimizing the HTML title of a post page, you will need to install the All-In-One SEO Pack plugin. This will give you a special box where you can edit the title on the ‘edit post’ page.
How To Make The Change If You’re On Blogger
If you’re optimizing the HTML title of your homepage on Blogger, you will log in to your admin and will then go to ‘Settings’. You will use the ‘Title’ field to set the HTML title to ‘Your Keyword’.
If you’re optimizing a post page on Blogger, you will need to use ‘Your Keyword’ in the title of the post, because the post title is what creates the HTML title for a Blogger post.